Dive Brief:
- A survey of 5,000 respondents from 63 countries conducted over the last 5 years by the Center for Learning and Performance Technologies reveals that employees view corporate training as their least favorite thing to engage in. What does this mean for learning and design teams who are busy creating new learning content?
- The survey does shed some light on what employees prefer in terms of learning new things. "Knowledge sharing within team" and "website search" make the top of the list, while "job aides" and "company e-learning" are at the very bottom. Interestingly enough, the survey data advises that younger workers (under age 30) enjoy the structure and delivery of e-learning more than older workers.
- There are no significant differences country by country in terms of how learning content is to be delivered, but North America and European nations place a higher importance on corporate learning than other regions.
Dive Insight:
Learning and design professionals, take heed: younger employees seem to value learning on demand much more than their older counterparts. They enjoy e-learning mostly because it's convenient, easy to absorb, and accessible using mobile devices and apps.
But, also remember that L&D is not about stereotyping certain learners, because the younger generation also likes to interact with peers, conduct website searches to self-learn, and focus on the overall team experience of learning. This is similar to employees in other age brackets. Learning content must be delivered in a combination of different methods to appeal to all groups of employees, and those who work remotely in other regions may receive it differently.