Glassdoor to highlight employer pandemic plans, 'aggressive' hiring

Dive Brief:

Employers can highlight updates to their pandemic response plans on Glassdoor by marking them with "a special COVID-19 badge," the job site announced April 21. The badge will signal to users that a post includes information about an employer's benefits, work-from-home policies or learning and development opportunities, Glassdoor said.
Glassdoor also created a badge that indicates employers are experiencing a hiring surge. "This will help employers drive increased awareness to help fill crucial positions and help job seekers identify timely employment opportunities," the company said.
Users will have access to a "COVID-19 job search hub" and a "hiring surge explorer" — two new tools created for job seekers. The hub allows users to see which employers are actively hiring during the pandemic, while the explorer lets them browse positions from employers that are "actively and aggressively hiring."

Dive Insight:

The pandemic has halted hiring for many employers, but it has also spurred innovation within the recruiting space. Glassdoor's tools come as the latest shake up, joining a number of those born during the earlier days of the virus' spread within the U.S.

Glassdoor's tools include a badge to mark postings that are a part of a hiring surge. Among the employers experiencing a surge are CVS and Walmart, both of which announced plans to hire tens of thousands to keep up with the demand created by COVID-19. To bring on 150,000 new associates, Walmart reduced its hiring process to "as little as 24 hours" to tackle time-to-hire, one of the most common issues in recruiting. CVS created a technology-enabled hiring process comprised of virtual job fairs, virtual interviews and virtual job tryouts.

The drug store also announced that many of its openings would be filled by furloughed workers at Marriott and Hilton, two CVS clients. This strategy was later echoed by a group of CHROs that created a platform through Accenture to connect employers issuing furloughs and layoffs with those in urgent need of workers.