Dive Brief:

• One leading cloud-based domain server, GoDaddy, has announced in a press release a new telephone hotline where consumers can get help with building online websites for their career portfolios. Their research shows that only around a third of all recent graduates have an online portfolio to show potential employers. 
• GoDaddy has found that millennial hiring managers are prone to pay attention to the digital presence of candidates, and 60% have said that candidates who have a website or digital portfolio are already apt to be noticed first.
• The new hotline is staffed by GoDaddy personnel who have experience with developing strong online presences for job seekers and entrepreneurs. 

Dive Insight:

Candidates who want to stand out among the competition often turn to online platforms like social networks and web-building services to create eye-catching digital portfolios. However, with the job market becoming ever more competitive, job seekers need to develop portfolios that capture their unique skills and abilities, giving hiring managers a glimpse into their personalities and abilities.

Could this effort on GoDaddy's behalf signal an interest in providing a full service for candidates who want to create better branding for themselves? It would make sense, given that many of today's candidates are entrepreneurial in spirit and want to display work alongside other tools like digital resumes and social network profiles.