Dive Brief:
- Job boards are still an important tool for recruiters despite indications that traditional posting sites are on the decline, Staffing Industry Analysis (SIA) writes. The firm's executive director, John Nurthen, said SIA data shows that "job boards are growing at almost twice the rate of the global staffing industry."
- Nurthen says job boards are in a period of evolution and are not merely a listing of jobs; they're taking on new forms as job distributors, job aggregators, online classifieds and social media sites.
- Payment options have also become more flexible. In 2015, revenues rose 11% for job boards, and global average earnings ranged between $10 billion to $20 billion, according SIA data.
Dive Insight:
Job boards have been a staple in the recruitment industry forever it seems. It's hard to imagine life without them because they provide so much value to both job seekers and recruiters.
Recent acquisitions by Microsoft (LinkedIn) and Randstad (Monster) belie some of the financial struggles that top traditional posting sites face. Nevertheless, the top competitors in the industry have adopted the same technology that recruiters use, like social media, to work more effectively.
How can recruiters make use of job boards as they exist today? It's critical that they don't rely too much on any particular technology, but recruiters can create their own niche job directories to attract targeted talent.
