Dive Brief:

• The days when employees were grateful for a job that offered competitive pay and a decent pension are in the rear view mirror, according to one benefits expert.
• Acccording to a recent article employeebenefits.co.uk, employees have evolved to demand a far broader mix of employee benefits and a more supportive working environment. They also increasingly want a job to be on their terms, which includes being able to work and do things on the go.
• Many employers may simply require an overhaul of their communications strategy to help support these new demands, rather than needing to introduce any new perks. But there are may be other more critical actions for employers to take.

Dive Insight:

According to the benefits expert, employers keen to support employees’ evolving needs should start by undertaking an audit of their existing workforce to identify the benefits support and working environment that existing staff and prospective recruits actually want. They should then compare this with their existing employee value proposition (EVP) to help identify any gaps.

Employers need to ensure that their "EVP recognizes employees' need for a voice. Top talent demands to be heard and to feel that they are involved in, and have influence over, the future shape and performance of their organization."

Line manager training is also important. Iain McMath, chief executive officer at Sodexo Benefits and Rewards Services, said “It is about employers giving managers the freedom and support to identify and support talent, and the framework to understand that their role is not just about managing today’s jobs, but about considering what can happen in the business in five to ten years.”